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Brand that made its mark in shave category with DTC subscriptions, says new provider can handle its scale, depth and innovation.
December 7, 2022
By: Christine Esposito
Editor-in-Chief
Dollar Shave Club is migrating its subscription technology from a “home-grown solution” to Ordergroove’s platform in partnership with Shopify Plus. Dollar Shave Club is making a shift away from building and maintaining out-of-the-box capabilities to creating differentiated subscription experiences, according to Ordergroove. Founded in 2011, Dollar Shave Club was the first shave subscription brand and a dominant voice in DTC commerce. In 2022, the grooming company recognized that to support ...
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